The No B.S. SEO Bootcamp
Understand SEO so you can DIY or delegate like a pro.
7-week SEO course to cut the confusion and learn what it takes to build online visibility
Talking about SEO can feel like wading through a swamp of tech-speak, snake-oil tactics, and vague promises.
You’ve Googled questions like:
“Is SEO even worth it?”
“Should I DIY or just hire someone?”
“Why does no one tell me what actually works?”
“How do I get my website to show up on Google?”
“How long does it take to see results from SEO?”
And lately, with all the buzz about AI, people keep asking: “Is SEO dead?”
I get it. You’re exhausted by the noise. You just want to clearly know what works, without the getting bogged down and confused.
That’s why I created:
The No B.S. SEO Bootcamp
A no-jargon, trustworthy, actually‑fun seven-week program designed specifically for people like you, service providers, solo‑pros, coaches, creators, growth-minded entrepreneurs and small business owners.
You’ll walk away ready to either:
1. DIY your SEO with confidence and a clear path.
2. Vet and hire the right SEO help without fear, fluff, or FOMO. And give them your vision in language they can understand.
Next Cohort Kicks Off:
Monday, September 8th at 11:00 AM EST
Mark your calendar because we’re getting started the no B.S. way.
You’ll get your welcome email and course access the Friday before Live Sessions (if you choose to show up live). Live Sessions are recorded and easy to access.
Each week unlocks new lessons and tools; short, smart, and jargon-free. You can go at your own pace… but trust me, showing up each week is more effective and fun.
Spots are limited...Because Rudy’s not a robot.
Who This Is For
This SEO course is designed specifically for purpose-driven entrepreneurs, solopreneurs, and business owners who want to take control of their online visibility without becoming SEO geeks.
It’s a great fit if you’re a:
Solo Entrepreneur or Creative Professional
You’re wearing all the hats and need your website to pull its weight bringing in leads while you focus on your zone of genius. You’ve got talent, but traffic isn’t finding you.
Been burned by SEO “experts”
You’ve hired a firm who talked big, delivered little, and left you more confused than when you started.
DIY Learner
You enjoy learning new skills and want to understand the why behind SEO, not just follow cookie-cutter advice. You want tools you can actually apply confidently, and not just follow random advice on YouTube without knowing why.
Newer Business Owner
You’re growing and ready to lay a strong foundation. You’re not in a place to hire an agency, but you’re serious about doing things right from the start and building something sustainable.
Who This Is Not For
Tech wizards already ranking in Google
Folks expecting overnight results or ranking miracles
Anyone only interested in “guaranteed #1 in 30 days” promos (cause that is totally unrealistic and just B.S.)
“This isn’t just another course, it’s like having a no‑BS friend who’s teaching you the ropes. I finally get SEO and have the confidence to hire out, that lets me focus on my real work.”– Byran Levine, Executive Coach.
The No B.S. SEO Bootcamp:
What You’ll Get
This course breaks down SEO into 7 approachable modules designed for solopreneurs and service providers who want more visibility. From foundational SEO principles and keyword research to site structure, blogging, and technical setup, each topic is taught in plain English and includes actionable tools, templates, and checklists.
Whether you’re building your first SEO plan or fine-tuning your current site, these core lessons give you the skills and clarity to attract your dream clients through search on your own terms and timeline.
Session 1: WTF is SEO, Really?
Understand the three pillars of SEO (tech, content, trust)
Myth-buster session:
Is SEO dead because of AI? (Hint: Nope, it’s more important now than ever)
Get clear on strategies vs. tactics
Cheat Sheet: SEO Basics Cheat Sheet
Session2: Find the right keywords, not just “popular” ones
What are keywords and how to choose the ones best for your goals
Understanding user intent
Long-tail vs. short-tail keywords
Free & paid keyword tools walkthrough
DIY keyword research using your own content
Session3: Let your website talk to Google: landing pages, speed, mobile
Crafting SEO-friendly page titles & meta descriptions
Optimizing headers (H1, H2, H3…)
Image optimization: alt text, file names, sizing
URL structure best practices
What makes a website technically “SEO-ready”
Mobile responsiveness
Website speed optimization
Crawlability and indexing explained simply
Session 4: Content That Ranks and Converts
Creating content that Google and humans love
Blogging for SEO (even if you don’t love writing)
SEO copywriting tips that convert
Fresh vs. evergreen content (and how to balance both)
Using internal links to keep visitors engaged
Session5: Build authority safely with no shady tactics
This is about earning backlinks, trust, and domain authority
What are black-hat tactics
Improving visibility and trust with search engines
Secure sites (HTTPS) and SSL
Session6: Local SEO made easy (for customers near you)
Optimizing Google Business Profile
Local citations, reviews, and location-targeted content
For businesses with a local or regional focus
Session7: Know when to DIY vs. hire, with smart red flags and checklist
Know your SEO skills and time limits
DIY works for simple, local SEO tasks
Hire help for technical or competitive needs
No results? It’s time to bring in a pro
Session8: Bonus: Your SEO Action Plan
Bring your real-world SEO questions and get live answers
Plug-and-play SEO tool stack, save time with tools that just work
Cheat sheets, quick-reference guides for faster implementation
Budget-friendly tech recommendations
Wait, was that a bonus session?
Yes, get direct support during the Bonus Session.
Join Rudy live to tackle your SEO questions in real time.
You’ll also walk away with proven tools, quick-start cheat sheets, and affordable tech picks to simplify your SEO workflow.
Choose your NO B.S. SEO Bootcamp experience
Standard Enrollment – $295
Get full access to the 7-week bootcamp, all tools, templates, and the bonus live Q&A week. Learn exactly what matters in SEO, so you can DIY smartly or hire confidently.
Perfect if you’re ready to stop guessing and start getting found.
Premium Enrollment – $495
Includes everything in the Standard Bootcamp, plus:
A comprehensive website SEO audit (conducted by Rudy himself)
A 1-hour private review session where Rudy walks you through the results, answers your questions, and helps you map out what’s next
Perfect if you’re ready to go deeper, get personalized insight, and walk away with a plan.
Ready to Boost Your Online Visibility?
Contact us now to discuss your SEO needs and start the continuous path to online success.
Free Download: SEO DIY Audit Checklist
Download your free DIY audit and uncover what’s working, what’s not, and what’s ready to shift all in just a few intentional minutes.